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It’s raining launches

From the world’s first commercially available Batman-Inspired SUV – Mahindra BE 6 Batman Edition to 2025 Yezdi Roadster – customisable to bring alive the defiance in you, Mahindra Group has a packed week of launches

 Own a Legend

Mahindra & Mahindra Ltd, in collaboration with Warner Bros. Discovery Global Consumer Products (WBDGCP), introduces the BE 6 Batman Edition — a limited-run Electric Origin SUV. Batman’s appeal transcends generations, from comic books and animated series to blockbuster films, the character has remained a cultural icon for decades. Admired by children and adults alike, Batman represents intelligence, skill, and technical savvy. The Batman Edition of the BE 6 taps into this enduring legacy, offering fans a tangible way to connect with one of the most iconic figures in popular culture.

The Mahindra BE 6 Batman Edition priced at ₹ 27.79 Lakh* will open for booking on August 23, 2025.
Read the full report here.
Mahindra BE 6 Batman Edition gets overwhelming response, read the full story

Born Out of Line

Jawa Yezdi Motorcycles announces the latest addition to brand Yezdi – Yezdi Roadster 2025 –a true Indian challenger in the classic motorcycle segment starting at Rs 2.09 lakh. Its ‘Born Out of Line’ design represents a deliberate departure from the predictable, creating a machine with an imposing new silhouette, sculpted fuel tank, and wider rear tires. The iconic twin-barrel exhausts deliver the unmistakable Yezdi pops and bangs, while the chopped rear fender and bold ‘69’ decals pay tribute to the brand’s rich legacy of pure motorcycling. The Yezdi Roadster dares to challenge conventions and thrives on individuality, with its bold design, powerful performance, and six factory-backed custom combinations with more than 50 combination options.
Read the full report here.
You can also watch the launch video here.

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