Last week, the automotive major announced the prices for the top-end (Pack Three) variant of its flagship Electric Origin SUVs—BE 6 and XEV 9e. To make ‘Pack Three’ more accessible, M&M along with Mahindra Finance, has introduced a unique “Three for Me” programme, which allows buyers to own the newly-launched e.SUVs paying equated monthly instalments (EMIs), with a balloon payment at the end of six years.
With “Three for Me” programme, the BE 6 Pack Three will be available at a monthly EMI of ₹ 39 224 and the XEV 9E Pack Three will be available at a monthly EMI of ₹ 45 450, similar to the EMI of their respective Pack One variants. This offer is pursuant to buyers paying a down payment of up to 15.5% on both variants and agreeing to a balloon payment of ₹ 4.65 Lakh and ₹ 4.35 Lakh at the end of 6 years for BE 6 and XEV 9e respectively. The ex-showroom prices of ‘BE 6 Pack Three’ and ‘XEV 9e Pack Three’ are ₹ 26.9 Lakh and ₹ 30.5 Lakh – in that order of prices quoted.
“The response to our Electric Origin SUVs has been phenomenal, with customers showing a strong inclination towards high-end technology, and premium features. In response, we will initiate bookings only for the feature-loaded Pack Three in 79 kWh for both BE 6 and XEV 9e on February 14, 2025, which is Valentine’s Day,” said Mr. Veejay Nakra, President, Automotive Sector, M&M Ltd, and Joint Managing Director, Mahindra Electric Automobile Limited (MEAL).
Mahindra's vision of democratising premium technology takes centre stage with ‘Pack Three,’ which represents the high-end of luxury, cutting-edge features, and unmatched performance. Catering to the growing inclination of customers towards premium EVs, Mahindra will launch Pack Three exclusively in the first phase for both BE 6 and XEV 9e.
“We will initiate bookings only for the feature-loaded Pack Three in 79 kWh for both BE 6 and XEV 9e on February 14, 2025, which is Valentine’s Day. With its 79 kWh battery delivering over 500 km of real-world range, customers can be free from range anxiety. Our vision is to make premium EVs mainstream, and with our ‘Three for Me’ finance program we ensure these vehicles remain accessible, aiming for a total monthly target of 5000 units in Phase 1,” Mr Nakra added.
For Mahindra, it’s not just about selling cars. It’s about driving change… A change that others would want to adopt.
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