Through Krish-e, Mahindra FES intends to innovate the centuries-old agricultural practices in India and increase the earning potential of farmers. It introduces the concept of ‘smart farming,’ which is a fine blend of agriculture with advanced technologies such as AI, big data, and the cloud.
Digital era in agriculture
Launch of Krish-e to maximise the income potential of farmers and value chain players, sustainably.
Strategic purpose
- Improve customer engagement through innovative farming services
- Farm Advisory
- Equipment Rental
- Used equipment marketplace
“Krish-e is already making a difference to farming outcomes through its services, which amalgamate agronomy, mechanisation, and digitisation. Through Krish-e, we have already impacted over 1 lakh farmers, with solutions tailored to demonstrate impact on cultivation costs, crop health and productivity,” says Ramesh Ramachandran, Senior Vice-President, Strategy & Farming-as-a Service, M&M Ltd.
What have we achieved?
- 20,000+ tractors and harvesters
- 10mn+ hours data captured
- 100+ tractor models supported
- 4mn+ area covered
- International deployments in Africa
Krish-e Precision Farming solutions gather soil, crop, and machine data using a variety of sensors and cameras on the farm, drones, satellites, and farm equipment.
Making smart Indian farmers
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