Classic. Enduring. Timeless.

Eighty years ago, when the Mahindra Group was established, it chose certain guiding values and behaviours – that set it on the path to become one India’s most admired company. The Group’s culture is a sum of these values and behaviours that are practiced every day in the choices it makes and the actions it takes.

These values continue to hold true even today, as the Group and its people, navigate a very different world in an evolving economic landscape.

Today, 80 years on, we launch a rephrased values – in line and relevant to the changing times.

Watch Dr Anish Shah, Group CEO & MD, address Mahindraites on the values, its legacy and its continued impact. Click to watch.
Read more about the Mahindra Rephrased Values & House of Rise