Mahindra & Mahindra Ltd. (M&M), a part of the US $19.4 billion Mahindra Group, recently unveiled the brand name of its much-awaited SUV, built on the W601 platform, as the XUV700 (pronounced as XUV, seven double ‘Oh’).

The XUV700 is an all-new, authentic, global SUV set to redefine benchmarks in the SUV segment with its sci-fi technology, spirited performance and first-in-class features. The XUV700 will also come with world-class safety features, reaffirming Mahindra’s commitment towards safety. It will offer both diesel and gasoline engines in manual and automatic transmissions, and optional All-Wheel-Drive (AWD) capabilities.

About the brand name announcement, Veejay Nakra, CEO – Automotive Division, M&M Ltd., said, “The XUV700, one of the most awaited offerings from Mahindra, is sure to hit the sweet spot with customers. Built on the new W601 platform, XUV700 marks the beginning of the next generation of sophisticated and authentic Mahindra SUVs which will offer an adrenaline rush like never before.”

Speaking about the vehicle, R Velusamy, Chief of Global Product Development, M&M Ltd., said, “A young, passionate team with an obsession for excellence has created the all-new XUV700. The XUV portfolio has always created disruptions and set new benchmarks with models such as the XUV500 and the XUV300. The XUV700 is built on an all-new global SUV platform, W601, with expert partners across the world and will boast of first-in-segment technologies and features.”

The XUV700, which is slated to be launched in Q2 FY2022, will be manufactured at the company’s manufacturing facility at Chakan in Maharashtra.